While the mobile industry is constantly changing, one thing is for sure: you need to have a mobile Web site.
There are currently around 68 million mobile Internet users. This number is growing exponentially and will only speed up.
With the release of 4G sometime next year boasting speeds of twenty times faster than your home broadband Internet, 4G Internet will change the very existence of the mobile Internet. Therefore, yes, you had better get a mobile Web site and now.
Here are a few ideas surrounding the mobile industry and how you can set up your first mobile Web site.
Mobile site requirements• Your mobile site should be XHTML compliant
• Do not use frames. It is OK – most likely your site will look like one giant column. That is normal
• Create a mobile sitemap that tells Google which site is your mobile Web site and which is not
• Follow the specific mobile design guidelines and outlines
• Typically you do not want content deeper than three links. If you thought the attention span of a desktop viewer was short, try mobile surfing
• Use external CSS style sheets to speed up your mobile Web pages
• Do not use frames. It is OK – most likely your site will look like one giant column. That is normal
• Create a mobile sitemap that tells Google which site is your mobile Web site and which is not
• Follow the specific mobile design guidelines and outlines
• Typically you do not want content deeper than three links. If you thought the attention span of a desktop viewer was short, try mobile surfing
• Use external CSS style sheets to speed up your mobile Web pages
Matt Smith is search engine optimization specialist at SEO.com
Read more at MobileCommercedaily.com
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