Scrat gives you the mobile marketing Ice Age (3) with Symbian and Iphone app

AgencyNet has proved to be a creative spirit when it comes to come up with innovative mobile marketing ideas. For the blockbuster movie series, Ice Age, AgencyNet teamed up with Blue Sky Studios and Fox Mobile Entertainment to give Ice Age fans a chance to jump in to the jungle with their mobile phones. Ever since Adobe launched Flash Lite a couple of years ago, I have been waiting for marketers to start using this platform to bring the fresh design Flash offers to mobile phones. For this application, AgencyNet has used Flash Lite 3.1 to give fans the chance to experience the characters of the movie with bios, images, streaming video clips and more. The apps also offers a lot of free-bees such as ring tones and wallpapers.
What I like, which we saw on the G.I. Joe campaign earlier, is the possibility of finding a movie theater nearby and buy tickets directly. Giving a clear ROI is truly going to give to advertisers the proof of concept they are looking for.

To give a wide reach, the application is developed in 11 different languages and is an available in 19 countries through Nokias recently launched OVI store, which has a reaches over 50 million Nokia users worldwide. The application can be downloaded from here.